by Beckie Coupe | Sep 3, 2019 | Content Marketing, Social Media Strategy
It’s ever so easy to fall into the trap of concentrating on the number of followers you have, above almost everything else. As business owners, most of us would love to grow our audience by attracting new followers but should that really be our main focus? The simple...
by Beckie Coupe | Jun 17, 2019 | Social Media Strategy
I’m seeing more and more posts flying around recently that say you must reach a certain ‘magic’ number of followers before you can start selling and making money on social media. You’ve probably had a few of those messages land in your own inbox? Is there any truth in...
by Beckie Coupe | Jun 10, 2019 | Social Media Strategy
For all the positives that social media brings to our lives, as business owners especially, it can also become a source of angst, stress and overwhelm. I know that so many of you are finding social media difficult right now. You’re pouring time into creating content...
by Beckie Coupe | May 20, 2019 | Content Strategy, Social Media Strategy
Do you feel like you’re stuck simply going through the motions of creating content for your business? You’re stuck in create mode but what you’re creating just feels OK… it’s not blowing anyone’s socks off? It’s not making the impact you want it to with your crowd?...
by Beckie Coupe | May 13, 2019 | Instagram, Social Media Strategy
Have you ever had an email or Direct Message (DM) drop into your inbox that praises you for your awesome content but also remarks on how that awesome content deserves to be getting much better reach and engagement than it currently is? This usually leads to a pitch...
by Beckie Coupe | Feb 23, 2019 | Content Strategy, Instagram, Social Media Strategy
Ephemeral content has been on the rise in the world of social media for some time now but it is now moving firmly onto centre stage. If I’ve already lost you and you’re feeling confused, read on as I’m going to talk you through what ephemeral content actually is and...
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